MU LibraryFINDGET HELPSERVICESABOUT Skip to Main Content

CO 295-01: Introduction to Public Relations

Have You Logged In?

Having trouble accessing MU Library materials from our website? Here are some tips to get you connected!

  • Always access materials via the MU Library website. If your instructor has linked to our resources via eCampus, they should have linked to them via the library website. If they have not, please let them know!
  • When you are NOT on campus, you will be asked to validate your credentials by logging in using your MU email and password. 
  • Access to the Wall Street Journal and the New York Times requires initial signup using a unique link. Note: only an MU email address will permit you to successfully create an account.

***Initial signup link for the Wall Street Journal

***Initial signup link for the New York Times  

smiling young man typing on computer keyboard at desk

Photo: CC: Pexels.com

Introduction

This guide will provide resources you can use specifically for Dr. Vujnovic's CO 295 course Introduction to Public Relations. Check the tabs at left for resources and guidance on your research for the assignments in this course.

Why Should I Use Reference Resources?

Beginning your research with reference resources helps you discover background information like terminology, central figures and dates and an overview of existing literature on your topic. Look for:

  • Definitions of key terms
  • Historical context
  • Biographical information
  • Critical interpretation of texts
  • Bibliographies detailing relevant scholarship

Databases for Background Information

Reference Books / Background Information

Google It?