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HE 290: Health Research Methods

Creating a Research Poster

A research poster is a powerful tool for communicating your research to a wider audience. Whether you're presenting at a conference, a class, or a university showcase, a well-designed poster allows you to share your findings in a clear, concise, and visually engaging way. This guide will walk you through the essential steps of creating an effective research poster, from understanding its purpose and structure to mastering the design elements that will make your work stand out.


1. Understand the Purpose of a Research Poster

A research poster is a visual summary of your research project. It should convey the key points clearly and concisely, and be able to stand on its own in communicating your work even when you're not present to explain it.

2. Know Your Audience

Before creating your poster, consider who will be viewing it. Tailoring your content and design to your audience (e.g., academics, industry professionals, or the general public) will help you effectively communicate your message.

3. Structure Your Poster

A well-structured poster should include the following sections:

  • Title: Clearly state your research topic. Include your name, institution, and any collaborators.
  • Introduction: Briefly introduce the research question or problem.
  • Objectives: Outline the goals of your research.
  • Methods: Describe the methodology used to conduct your research.
  • Results: Highlight key findings using charts, graphs, or images.
  • Discussion: Interpret your findings and discuss their significance.
  • Conclusion: Summarize the main takeaways and potential implications.
  • References: Cite any sources you used in your research.
  • Acknowledgments: Recognize anyone who contributed to your research.

4. Design Tips

  • Layout: Use a logical flow, guiding viewers through your poster from left to right, top to bottom.
  • Fonts: Use large, legible fonts for titles and headings. Body text should be readable from a few feet away.
  • Color: Use a consistent color scheme that is visually appealing but not distracting. Ensure there is enough contrast between the text and background.
  • Images and Graphics: Use high-quality images, charts, and graphs to illustrate your points. Avoid clutter by keeping the design simple and focused.
  • Whitespace: Don't overcrowd your poster. Use whitespace to separate sections and make the poster easier to read.

5. Content is Key

  • Clarity: Be concise and avoid jargon. Aim for your poster to be understood in a few minutes.
  • Simplicity: Focus on the most important aspects of your research. Avoid overwhelming viewers with too much detail.
  • Consistency: Maintain consistent formatting, style, and tone throughout the poster.

6. Final Steps

  • Review and Edit: Proofread your poster for any errors or inconsistencies. Ask peers or mentors to review it and provide feedback.
  • Practice Your Pitch: If you will be presenting your poster, prepare a brief summary of your research and practice explaining it clearly and confidently.
  • Printing: Ensure your poster is the correct size and format required by the conference or event. Check for printing options in advance to avoid last-minute issues.