It's essential to check a company's website for:
You should also analyze competitor company websites for comparison/contrast.
Take a look at some of these great website evaluation tips!
Look for company information submitted to the Internal Revenue Service, including Form 990.
Finding what you need on comprehensive websites can be time-consuming. Look for sitemap to locate specific materials, or use this handy trick:
This technique will yield search results for your keyword(s) only within the website URL.
Narrowing your results:
You can search by specific domains. For example, if you only want government jobs sites, you can search "jobs" + "site:.gov" .
You can also also search for specific file types. For example, to search for a PDF document on jobs, search "jobs" + filetype:PDF.
Because private companies may not release much information to the public and the analysis/reports that exist for large, public companies like Target or Volkswagen do not exist, you may have to think "outside the box" to locate useful information. Here are some suggestions:
A private company does not offer or trade its company stock to the general public on the stock market exchanges; instead, the company's stock is offered, owned and traded or exchanged privately. Privately held companies generally have fewer or less comprehensive reporting and transparency requirements than publicly traded companies.
Source: Library of Congress Research Guide - Private Companies